Analytics and Sales Process

Let's face it, web visits are going to be increasingly tracked to determine the psychological patterns of potential customers and guage their readiness to buy based on browser activity.

First generation Beta-testing websites are often set up and posted on the Internet to track how potential customers find the site and to determine the order in which potential customers review the pages on the site.

Research suggests that they are most likely to click on the top left of of the navigation bar and then to work their way down. They usually start with "About Us" first.